Festival And Special Event Management
Allen Johnny, O'Toole William, McDonnell Ian, Harris Robert
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Cover Type: Softcover
Book Condition: As New
Jacket Condition: None Issued
Publisher: John Wiley And Sons AustralianLtd
Publisher Place: Milton
Publisher Year: 1999
Edition: Second Edition
Description: 416 pages. Book appears to have hardly been read and is in As new condition throughout.
Publishers Description: Festivals and special events have grown into a massive industry worldwide, generating billions of dollars for regional centres, states and countries. Festivals and special events bring people together to celebrate, to remember, to support and to identify as a community or nation. Festival and Special Event Management 2nd edition provides a comprehensive overview of the theory and procedures associated with the management of festivals and special events. The new edition features new developments, professional ?tools? and a discussion of the role of technology.
ISBN: 9780471421825
(143039)