Eating The Fish. How Challenger Brands Can Compete Against Brand Leaders
Morgan Adam
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Cover Type: Hardcover
Book Condition: As New
Jacket Condition: As New
Publisher: John Wiley And Sons
Publisher Place: Hoboken, NJ
Publisher Year: 2009
Edition: First Edition
Description: 336 pages. Book and Jacket appear to have hardly been read and are both in As new condition throughout.
ISBN: 9780470238271
(141031)
336 pages. Book and Jacket appear to have hardly been read and are both in As new condition throughout.