Ten Principles Behind Great Customer Experiences, The

Watkinson Matt

In Stock

In Stock: 1

Cover Type: Softcover
Book Condition: Fine
Jacket Condition: None Issued
Publisher: Pearson
Publisher Place: Harlow
Publisher Year: 2013
Edition: First Edition

Description: 222 pages. Book appears to have hardly been read and is in Fine condition throughout. The only exception is some light fading to cover.

Publishers Description: Overall WINNER - CMI Management Book of the Year 2014 WINNER - Innovation & Entrpreneurship Category at the CMI Awards 2014 Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers' experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn't need to be complicated or cost a fortune.

ISBN: 9780273775089


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